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campaign / Spring Summer 2024
SPRING SUMMER 2024 CAMPAIGN
Remnants of Home
For the SS24 campaign, Remnants of Home, the WE11DONE team traveled 6,000 miles from Seoul, where the collection was unveiled during the Frieze art fair in September, to a quiet residential area in Los Angeles. Photographed amidst a vaguely unsettling dreamscape of American suburbia—complete with palm tree-lined sidewalks, eerily green lawns,... see more



For the SS24 campaign, Remnants of Home, the WE11DONE team traveled 6,000 miles from Seoul,
where the collection was unveiled during the Frieze art fair in September, to a quiet residential
area in Los Angeles. Photographed amidst a vaguely unsettling dreamscape of American
suburbia—complete with palm tree-lined sidewalks, eerily green lawns, basketball hoops,
classic cars, and the kind of too-perfect sunsets you only get in L.A.—the campaign revolves
around themes of memory and our concept of home.

SS24’s palimpsest garments like a bright yellow halter dress featuring the outline of a necktie
or a boxy top with off-kilter pockets are inspired by WE11DONE co-founders Dami Kwon and
Jessica Jung’s recollections of playing dress-up as children. Art is a constant influence, and this
season they took cues from the work of the Seoul-born, London-based visual artist Do Ho Suh,
renowned for his collapsible fabric sculptures, that explore how we carry our subjective memories
of the places and objects we cherish with us.

Remnants of Home’s southern California setting subtly nods to Suh’s seminal 1999 installation
Seoul Home/L.A. Home, for which he used translucent celadon silk to build a ghostly replica
inside L.A.’s Korean Cultural Center of the traditional hanok house he grew up in. It has since
been exhibited in cities around the world. The campaign’s surreal scenes embrace this hybridity
of East and West, presenting a destabilizing yet beautiful vision of the global nature of
contemporary identity, where home is wherever you find yourself and nothing is quite as it once was.

Photographer : Marili Andre
Styling : Lotta Volkoca
Hair : Holli Smith
Make-up : Yadim Carranza
Casting : Ashley Brokaw
Production : Connect The Dots at a glance

Shipping To

배송지 선택
  • Afghanistan
  • Albania
  • Algeria
  • American Samoa
  • Andorra
  • Angola
  • Anguilla
  • Antarctica
  • Antigua And Barbuda
  • Argentina
  • Armenia
  • Aruba
  • Australia
  • Austria
  • Azerbaijan
  • Bahamas The
  • Bahrain
  • Bangladesh
  • Barbados
  • Belarus
  • Belgium
  • Belize
  • Benin
  • Bermuda
  • Bhutan
  • Bolivia
  • Bosnia and Herzegovina
  • Botswana
  • Bouvet Island
  • Brazil
  • British Indian Ocean Territory
  • Brunei
  • Bulgaria
  • Burkina Faso
  • Burundi
  • Cambodia
  • Cameroon
  • Canada
  • Cape Verde
  • Cayman Islands
  • Central African Republic
  • Chad
  • Chile
  • Christmas Island
  • Cocos (Keeling) Islands
  • Colombia
  • Comoros
  • Congo
  • Congo The Democratic Republic Of The
  • Cook Islands
  • Costa Rica
  • Cote D'Ivoire (Ivory Coast)
  • Croatia (Hrvatska)
  • Cuba
  • Cyprus
  • Czech Republic
  • Denmark
  • Djibouti
  • Dominica
  • Dominican Republic
  • East Timor
  • Ecuador
  • Egypt
  • El Salvador
  • Equatorial Guinea
  • Eritrea
  • Estonia
  • Ethiopia
  • External Territories of Australia
  • Falkland Islands
  • Faroe Islands
  • Fiji Islands
  • Finland
  • France
  • French Guiana
  • French Polynesia
  • French Southern Territories
  • Gabon
  • Gambia The
  • Georgia
  • Germany
  • Ghana
  • Gibraltar
  • Greece
  • Greenland
  • Grenada
  • Guadeloupe
  • Guam
  • Guatemala
  • Guernsey and Alderney
  • Guinea
  • Guinea-Bissau
  • Guyana
  • Haiti
  • Heard and McDonald Islands
  • Honduras
  • Hong Kong
  • Hungary
  • Iceland
  • India
  • Indonesia
  • Iran
  • Iraq
  • Ireland
  • Israel
  • Italy
  • Jamaica
  • Japan
  • Jersey
  • Jordan
  • Kazakhstan
  • Kenya
  • Kiribati
  • Kuwait
  • Kyrgyzstan
  • Laos
  • Latvia
  • Lebanon
  • Lesotho
  • Liberia
  • Libya
  • Liechtenstein
  • Lithuania
  • Luxembourg
  • Macau S.A.R.
  • Macedonia
  • Madagascar
  • Malawi
  • Malaysia
  • Maldives
  • Mali
  • Malta
  • Man (Isle of)
  • Marshall Islands
  • Martinique
  • Mauritania
  • Mauritius
  • Mayotte
  • Mexico
  • Micronesia
  • Moldova
  • Monaco
  • Mongolia
  • Montserrat
  • Morocco
  • Mozambique
  • Myanmar
  • Namibia
  • Nauru
  • Nepal
  • Netherlands Antilles
  • Netherlands The
  • New Caledonia
  • New Zealand
  • Nicaragua
  • Niger
  • Nigeria
  • Niue
  • Norfolk Island
  • Northern Mariana Islands
  • Norway
  • Oman
  • Pakistan
  • Palau
  • Palestinian Territory Occupied
  • Panama
  • Papua new Guinea
  • Paraguay
  • Peru
  • Philippines
  • Pitcairn Island
  • Poland
  • Portugal
  • Puerto Rico
  • Qatar
  • Reunion
  • Romania
  • Rwanda
  • Saint Helena
  • Saint Kitts And Nevis
  • Saint Lucia
  • Saint Pierre and Miquelon
  • Saint Vincent And The Grenadines
  • Samoa
  • San Marino
  • Sao Tome and Principe
  • Saudi Arabia
  • Senegal
  • Serbia
  • Seychelles
  • Sierra Leone
  • Singapore
  • Slovakia
  • Slovenia
  • Smaller Territories of the UK
  • Solomon Islands
  • Somalia
  • South Africa
  • South Georgia
  • South Korea
  • South Sudan
  • Spain
  • Sri Lanka
  • Sudan
  • Suriname
  • Svalbard And Jan Mayen Islands
  • Swaziland
  • Sweden
  • Switzerland
  • Syria
  • Taiwan
  • Tajikistan
  • Tanzania
  • Thailand
  • Togo
  • Tokelau
  • Tonga
  • Trinidad And Tobago
  • Tunisia
  • Turkey
  • Turkmenistan
  • Turks And Caicos Islands
  • Tuvalu
  • Uganda
  • Ukraine
  • United Arab Emirates
  • United Kingdom
  • United States
  • United States Minor Outlying Islands
  • Uruguay
  • Uzbekistan
  • Vanuatu
  • Vatican City State (Holy See)
  • Venezuela
  • Vietnam
  • Virgin Islands (British)
  • Virgin Islands (US)
  • Wallis And Futuna Islands
  • Western Sahara
  • Yemen
  • Yugoslavia
  • Zambia
  • Zimbabwe

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